Senior Digital Copywriter


About Hakuhodo

We are part of HAKUHODO Inc., the 2nd largest advertising agency in Japan founded in 1895. As a group of HAKUHODO and HAKUHODO Asia Pacific, we provide the best mix of HAKUHODO’s global network and local insights.

Through our network of over 80 offices in 17 countries and regions, and with more than 2,400 employees (including locally hired staff) working outside Japan, we provide the best solutions to all our clients.

HAKUHODO SAC & HAKUHODO VIETNAM have done great collaborations with our clients. Some of them have been awarded officially. One of those is TVC in Neptune TET (Lunar New Year) campaign 2015 which was awarded as 5th in YouTube leaderboard Vietnam 2015:

Hakuhodo is famous for the dynamic environment which is contributed by our professional and creative staffs. Let’s join us to become a part of Hakuhodo and enjoy the fast-paced growth as well as challenges every day!

Company website:

Job Description

The Senior Digital Copywriter is responsible for providing copy and creative concepts for advertising and direct marketing programs across all channels. The incumbent is the creative advocate both internally and externally with the Client.

  • 30% – Develops and presents integrated creative concepts that work across omni-channels to achieve business, branding and advertising purposes.
  • 20% – Manage writer team in term of checking copy-writing and content strategy to ensure output quality.
  • 30% – Works closely with art team to produce & manage creative and content works to deliver effective communication on both conventional and digital platforms.
  • 10% – Study consumers/users insights (channel, trend and mentality, social position, language of target audience) by internal and external sources and take advantage of social trend and techniques
  • 10% – Additional writing projects as required (PR Angles, KOL Content Direction)

Job Requirements

  • 3-4 years experience working in an integrated agency setting in a similar position
  • Rich experience in digital communication & content production
  • Having an awareness of cultural trends
  • Understanding of SEO insights and translating them into content ideas
  • Knowledge in communication and marketing, especially digital marketing
  • Customer service mindset
  • Strong digital writing and editing skills
  • Video script writing and editing
  • Manage several projects simultaneously with challenging deadlines
  • Verbal and written communication
  • Strong passion and interest in advertising
  • Resourcefulness and result-oriented attitude
  • Trustworthy and responsibility

**NOTE: Please provide your sample Communication Plan together with your CV for our consideration.


  • Salary range: $800 – $1000 per month
  • Working in dynamic and friendly environment
  • Growing business
  • Once employee have passed probation and signed labor contract, the employee will have other benefits as follows:
    • 16 annual leave per year
    • 13th month salary
    • Year-end bonus based on performance and business result
    • Annual health check
    • Social insurance, health insurance, unemployment insurance (Vietnamese Law)
    • Insurance benefit package (PTI Care)
    • Mobile phone fee allowance base on company’s policy
    • Participate in company’s event, company trip
    • Participate in company’s training programs, self-studying program (fee supported by company).

If you have interest in this job opportunity, kindly send your CV to email following Subject: [BrandsVN] – Senior Digital Copywriter – Your Full Name


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